The designer captures the essence of the brand and translates this bespoke beauty and wellness experience into branding and packaging

Over the years of collecting various skincare cases, both common and unique, Cecilia and her team sought a way to address each isolated case using high-end technology combined with personalized products formulated for each client. Magno joined to capture the essence of Starrytale’s sister brand Glowism™ and translate this bespoke beauty and wellness experience into branding and packaging suitable for a new beauty salon located in Hong Kong.

Glowism™ offers bespoke skin regimens and treatments through advanced diagnostics, creating a pre and post-treatment routine that ensures your skin is prepared before any treatment and maintains a tailored skincare regimen afterward.

Magno Gavancho designed a timeless and refined brand system, including two main colors to differentiate the pre and post-treatment phases. Each package features a key brand element, the star, which is present in both the sister and parent brands, Little Stardust and Starrytale, respectively. This consistent element connects the brands seamlessly.

Since the treatments are personalised, we created a package with a star die-cut that allows for the insertion of an interchangeable card. Changing the color of this insert helps create a more flexible and versatile packaging system.

For more information on the design, visit Magno Gavancho's website or follow them on Instagram .

Want to receive monthly packaging inspiration? Sign up for our newsletter!