BODY PLATINUM, Chioture by Shanghai Nianxiang Brand Design & Consulting Co., Ltd., China

This base makeup kit for CHIOTURE, a vibrant and youthful makeup brand, focuses on the unpacking process of the product. Factoring in the simple and fun characteristics of the brand, an innovative design was used to effectively demonstrate the product’s features: a beautiful and adorable soft light camera. The user unscrews the ‘lens’ and then pulls out the ‘handle brush’ on the right, which can then be placed on the ’Brand Icon Viewfinder’ in the upper left corner of the camera if on the go.

BODY PLATINUM, Chioture by Shanghai Nianxiang Brand Design & Consulting Co., Ltd., China