
Mohawk x Hybrid Design: A fresh take on paper promotion
Designed like a recipe box, the new Mohawk paper collection showcases stunning packaging ideas
Designed like a recipe box, the new Mohawk paper collection showcases stunning packaging ideas
Mohawk’s unveiled their latest packaging promotion, brought to life by San Francisco-based agency Hybrid Design. Inspired by vintage recipe boxes, the piece reimagines that nostalgic format to deliver something entirely new and unexpected, with a playful mix of texture and imagination.
Designed to showcase Mohawk’s paper offerings, the box organises samples into key packaging applications: folding cartons, rigid boxes, hang tags, and shopping bags. Each piece demonstrates a range of production techniques, including embossing, foil stamping, and digital printing.
"Mohawk Packaging" is meant to inspire and encourage designers to explore, mix, and match papers as they think through packaging solutions for their next big idea. The execution is thoughtful and refined, packed with sensorial detail, and it beautifully reflects the versatility and creative potential of paper in packaging design.
For more information on the design, visit Mohawk’s website and Hybrid's website .