To celebrate 2024 Pride Month, we have pulled together our favourite packaging designs that celebrate and support LGBTQIA+ members worldwide.

In celebration of this year's Pride Month, brands across the globe are embracing the vibrant colours and powerful messages of the LGBTQIA+ community. From rainbow-infused designs to heartfelt tributes, these packaging creations not only stand out on the shelves but also make a bold statement of love and inclusivity.

Take a look at our favourites below. 

Sip With Purpose: Pressed x Pride

The cold-pressed juice company launched a limited edition Pride Pack featuring custom labels designed by three LGBTQIA+ artists: Javier Galindo, Indi Ho, and Tzasná Pérez Espinosa. The designs pay homage to the strength and resilience of the LGBTQIA+ community and purchases made in June directly support PFLAG National.

Find out more about Pressed here .

Skittles

Candy brand Skittles is back with another Pride pack. This year's pouch features a charming design that celebrates the diverse styles and passions of the queer community, adorned with rollerskates, horns, and hearts. Skittles is also taking meaningful action: the design was created in collaboration with NERD Productions, a woman and minority-owned creative company, and one dollar from every pack sold is donated to GLAAD.

Find out more about Skittles here .

Nivea's  Proud in Your Skin

This year, Nivea is teaming up with PFLAG National for the "Proud in Your Skin" campaign. The campaign includes a limited-edition, Pride-themed Nivea creme tin, influencer collaborations, and support for the PFLAG Connects: Communities program, which promotes empowerment and support for LGBTQIA+ individuals and more.

Find out more here about Nivea here .

Jean Paul Gaultier's 2024 Pride Limited Edition

Jean Paul Gaultier has unveiled its 2024 Pride-themed fragrance bottles, celebrating the work of queer artist and activist Keith Haring. This release marks the brand's first collaborative bottle for Pride Month and draws inspiration from Haring’s 1989 mural, “Once Upon a Time.” The two white bottles are adorned with elements of Haring’s original artwork, blended with the brand’s pop art style. Additionally, the bottles are packaged in a collector’s can featuring the collaborative artwork.

Find out more about Jean Paul Gaultier here .

Glow Recipe's Pride Watermelon Glow PHA+BHA Pore-Tight Toner

In celebration and support of the LGBTQIA+ community, Glow Recipe has announced its official sponsorship of the non-profit Heritage of Pride as well as bringing back its popular limited edition Pride Watermelon Glow PHA+BHA Pore-Tight Toner, featuring special packaging for the occasion. Their donation supports the creation of vibrant LGBTQIA+ Pride events designed to inspire, educate, honour, and celebrate the diverse community in a safe and welcoming environment.

Find out more about Glow Recipe here .

Absolut Proud to Mix

The highlight of Absolut’s Pride Month is the Absolut Rainbow vodka, a limited edition that pays tribute to the rainbow flag created by artist and activist Gilbert Baker in 1978. For decades, Absolut has supported the LGBTQIA+ community through projects related to art and creativity. The new design celebrates the colours and the universal message of peace and love of Pride. The vodka, pure and transparent, becomes a key element that amplifies the colours and message of the rainbow flag.

Find out more about Absolut here .

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