Clem Halpin is the Design Lead at Taxi Studio, an independent design agency based in the UK.
Throughout his award-winning career, Clem has worked on some the world’s most iconic brands, including Burger King, Toblerone and Glenlivet, as well as many entrepreneurial brands such as Tick Tock Teas and Kettle Chips.
A regular on the design awards judging circuit, Clem has won many of the world’s top brand identity and packaging design awards including D&AD, Clio and Pentawards.
Clem joined Taxi Studio in 2020 and brings with him a huge wealth of experience at the ‘great and the good’ of well-respected agencies including most recently 9 years at Turner Duckworth, where he worked as Creative Director.
Enthusiastic and passionate brand builder, Camille has spent the last 10 years working for internationally recognized brands like L’Oréal Paris, Parfums Christian Dior, Moët & Chandon and Hennessy.
Over the last 3 years, she has been thinking, designing, test-proving and even tasting every aspect of a new Cuban rum brand: Eminente. An adventure she orchestrated with her co-founder and some of the best creative talents in the industry.”
Award-winning brand builder and business leader, Emily Kokenge is the Vice President of Design, Innovation and Global Capability at Procter & Gamble where she has provided design leadership and business strategy for more than 25 years. An industrial designer by background, Emily’s work encompasses disruptive innovation, industrial design leadership, branding and brand strategy. Currently, Emily is leading new work across disruptive innovation, as well as capabilities in UX/UI and digital design development.
Throughout her career, Emily has led global brand, innovation and experience design for P&G businesses including Baby Care (Pampers), Beauty (Pantene, Olay) and Health Care. Emily represents Design on P&G’s Innovation Leadership Team where she is responsible for enabling P&G’s disruptive innovation programs via Design leadership. In 2017, Emily was recognized as a P&G Brand Master, an award given to less than 1% of P&G brand leaders honouring outstanding achievements in design and brand building.
Teman Evans is Global Head of Design at General Mills and a faculty member of Harvard University’s Graduate School of Design, where he teaches courses in design thinking, branding, and strategic innovation. Prior to this, he was the global director of brand design and customer experience design at PepsiCo.
Previously, Evans was vice president of branding and strategy at Foote, Cone, and Belding and worked with architects David Rockwell in New York and Rem Koolhaas in Europe and Asia, where he created innovation strategies for global brands from Prada to the Beijing Olympics. Teman also co-founded the DIOSCURI design and brand consulting agency, where he was chief creative officer.
Jamie is a Fellow of the Chartered Society of Designers and awarded member of D&AD. He started his design career at hat-trick design consultants in 2001 after graduating from Somerset College of Arts where he was taught by Malcolm Swatridge (founder of The Partners).
While at hat-trick, he worked with a diverse group of clients including Fairbridge, BBC Books, The Royal Mail, Natural History Museum, Capital Radio, Land Securities and NESTA. In 2005 he became senior designer at Blast, where he designed the award-winning Inuit Paper identity and campaign for Arjowiggins, as well as work for BBC Events, University of the Arts London and the Arts Council.
In 2007 as a freelance designer, Jamie worked with The Partners (now Superunion), 300million, fivefootsix and Wiedemann Lampe before establishing Magpie Studio in a pub in early 2008 with two of his best buddies. Magpie Studio went on to become one of the UK’s most internationally awarded agencies (6th in the Design Week Creative Survey 2013) working with household names from Apple to the British Heart Foundation, Nike to Royal Mail.
In 2013 Jamie relocated to Bath where he started Supple Studio. Supple now boasts an enviable list of clients including Arjowiggins Paper, Channel 4, Childline, Guide Dogs for the Blind, Royal Mail, The Royal Mint, University of the Arts London, The Royal Institution, National Trust, NSPCC, Thames & Hudson and National Museums of Scotland.
Dave is the multi-award winning creative partner at global brand agency, Superunion. With a passion to bridge the gap between strategy and creativity, Dave has developed some of the world’s most iconic brands, including Nespresso, Samsung, HSBC, M&S, Investec, Molton Brown and Kew Gardens. Since joining Superunion in 2011, Dave has been responsible for strategic and creative leadership across a number of programmes, including working with Nespresso across dozens of projects – from strategy, identity, and packaging, to in-store experience and communication campaigns, aimed at repositioning Nespresso as a new luxury brand.
JIANG was born in Dalian, China in 1978. He graduated from Industrial Design Department, Academy of Arts & Design, Tsinghua University and then achieved the master degree of Arts in France.
During working in Paris, he participated in the core creative work of many international first-line luxury brands. After returning to Shanghai, he founded Nianxiang Creative Company in 2013.
He advocates that the brand’s mission is to Create Actual Consumption Meaning for consumers, and Creating An Immersive Brand Resonance for consumers is his creative purpose appropriately.
Pavla Chuykina is a multi-award winning graphic designer from Russia originally. She has been working in packaging design and branding since 2011. Her work experience includes companies across Russia, China and Australia.
Pavla has a combined experience in FMCG, which she gained while working with global brands in Asia Pacific, and boutique branding in spirits and beverages from her work for the European market. Her biggest strength is in creating elaborate stories for each project, adding a strong personality, handsome craft — and creating unique and beautiful brands that stand out. Her biggest passion is in creating bespoke bottles and packaging.
Pavla loves building new brands from the ground up or helping established brands win new markets and increase sales.
Brian Rice recently joined 3M, the global innovation company, as Vice President, Chief Brand and Design Officer. Serving as an executive leader for the 3M Brand and Design functions, Rice oversees 3M’s endeavours to leverage brand and design to connect with consumers and continually deliver on the company’s legacy of science applied to life. Under his purview, Rice leads the global design function and design thinking as a mindset and approach to drive growth, brand experience, customer engagement and efficiency programs across the enterprise.
Bringing more than 25 years of experience, Rice has bridged the power of design thinking with business strategy for some of the world’s most valuable, trusted and iconic brands including Georgia-Pacific, Procter & Gamble, The Coca-Cola Company and Bristol Myers Squibb. Throughout his career, Brian has led brand design, packaging development, product design, content and creative communications to drive business growth.
Rice holds a Bachelor of Science degree in Graphic Design and Management from Florida A&M University in Tallahassee, Florida where he currently serves as a board member for the School of Journalism & Graphic Communication. Rice has also completed management and supervisory programs at Cornell University and The Center for Creative Leadership, and has taken executive innovation courses and design thinking training at the Stanford University d.school.
Graduate in Design and with a Master’s degree in Neuromarketing, Beatriz Suárez is co-founder and Head of Strategy at MABA. Founded just 5 years ago, this Spanish studio has managed to find a space for itself in the design of brands, which arrive in the consumers’ hands in the form of packaging. The studio’s work has been awarded in LAUS, VERTEX, ADCE, or A'DESIGN. After its third year of participation, MABA has now won 7 Pentawards, as well as having won the People’s Choice award for its Códice wine design in 2020. “
At MABA we feel a great sense of responsibility in connecting people to the brands’ value proposals. As designers, we make promises, trigger emotions and try to make things beautiful too, no matter how ordinary the product is. Good design is almost like magic, it can contribute to making people’s day-to-day lives nicer, more pleasant and more inspiring”
Mario Di Paolo, founder and creative director of Spazio Di Paolo, grew up in the world of contemporary art working alongside some of the most notable and important international artists. As a world-famous designer and photographer, but also as an editorial artist, Di Paolo defines his studio as “an experience of unprecedented life”.
Spazio Di Paolo has a creative and revolutionary stylistic approach which goes beyond the thought of a traditional communications agency. Artistic contamination, search for unexplored motivations and meanings, detailed market analysis and deep technical knowledge of the product and its production, from the soil to the bottling, and of the printing and dispensing processes of the label make Spazio Di Paolo an international trendsetter.
Mario Di Paolo is the man behind some of the most revolutionary and recent innovations in the field of industrial printing of high-end labels, which offer to brand owners new languages and the possibility of standing out on the shelf. Spazio Di Paolo has launched actual trends: multilayered labels, pigments extracted from volcanic dust, gypsum and soil, and also three-dimensional labels which turn packaging into real sculptures interacting with space and the consumer.
John’s roots as a printmaker and street artist have never left him. He co-founded Vault49 in 2002 and inspires the effective integration of strategy and creative image-making. He promotes a crafted process and leads our team in developing bold artistic solutions that delight audiences and disrupt everyday experiences.
John is committed to encouraging cultural diversity within the design industry. He spearheads a Vault49 initiative giving students from low-income backgrounds the opportunity to work on projects and broaden their networks.
Jonas Andersson has worked for more than 20 years in the branding industry; focusing on the challenge of how design can change the communicative and creative landscape. The focus has always been how design can play a broader role in the tools competitive mix to create superior brand value.
He has worked to put IKEA on the cover of New York Times magazine for the first time. Won a Cannes lion with Absolut. Participated in the team that turned Malibu Rum into one of Pernod Ricard global star brands. Collaborated to change the world of transport with Scania Trucks. Now, the focus is on how to get the worlds 1 billion smokers to leave tobacco.
But the big challenge is going forward is focused on attracting the talent that together will form the next generation design agency that will leverage design as a brand-building tool in the new creative media landscape.
Helle Rasmussen is a Sr. Creative Manager at The LEGO® Agency. Leading the Design Innovation Team, her focus is the creation of visual identities that stand out and serve as a foundation for multi-channel, multi-platform global communication.
Helle’s creative energy comes from spotting untapped potential and nurturing new talent: “As creative leaders, our job is to create the space for inspiration our teams need in order to feel empowered to deliver beyond the brief.”
She’s worked in the toy industry for the past 25 years and has had a leading role on many of The LEGO® Group’s global launches – from concept generation to campaign development, packaging, and kids’ animated content. Helle is a fierce advocate for the power of play and boosting creativity in kids, a personal philosophy that carries over into her work.
Matthieu Aquino is a recognized expert in the field of Design and Innovation, particularly in the context of corporate transformation. Through the implementation of holistic design-thinking systems and multidisciplinary design tools, Matthieu leads a team that crafts curated storytelling across touchpoints.
Matthieu is one of the co-founders of PepsiCo’s Design function. He currently serves as the Vice President of Global Beverages & Brand Experience, where he is responsible for developing design strategy, systems and experiences across the entire beverage portfolio globally, as well as leading new growth initiatives. Over the course of the last five years, Matthieu has partnered closely with the senior leadership team to build a brand new performance-driven function, adding new talents and strategic capabilities across the organization, both in North America and internationally.
Over the past fourteen years, Matthieu has contributed to the creation and implementation of two design organizations in two multilayered international corporations. He has ensured that design thinking is at the core of the business, impacting the internal culture and significantly growing these respective businesses. Matthieu has held different roles within PepsiCo, with the last one focused on building PepsiCo’s Design capabilities internationally by opening and managing Design & Innovation offices in Russia, Mexico, China and London.
Prior to this, for over nine years at the 3M Company, Matthieu led the global design activities of several divisions such as Consumer and Professional electronics, Automotive, Medical, Office products, and Safety & Security, as well as leading design and innovation within R&D. Matthieu holds an MA in Product Design and a BA in Industrial Design from the Istituto Europeo di Design in Milan, Italy, and a technical degree in Industrial Design from the ENSAAMA in Paris.
Matthieu was born in Paris and grew up close to Versailles. He lived for twelve years in Milan, Italy, the country of his paternal grandparents, which helped him to discover his roots, enjoy the Italian lifestyle and explore Italian creativity. He moved to New York five years ago and lives in Manhattan.
He is the creative director and a partner of Supperstudio, a contemporary packaging agency founded in 2003. With a degree in advertising, marketing and design, he brings together his work at Supperstudio with teaching, giving classes, workshops and conferences about packaging.
In recent years, many of his works have won important awards, Supperstudio was named Agency of the Year at the Pentawards 2016. In total, he has won over 100 awards and accolades throughout his career.
As the head of Supperstudio, Paco Adín works for brands such as El Corte Inglés, Starbucks, Coca Cola, Danone, Leche Pascual, Young & Beautifood and the Guggenheim Museum Bilbao. He says he is addicted to packaging. He is convinced that humour moves mountains and making design democratic is his obsession.
From Rio de Janeiro to New York and landing in Paris in 2006, Tatiana Ryfer has a design career marked by an international path.
Head of the Branding & Visual Identity design department in Carrefour for over 8 years now, Tatiana was able to contribute to building the design culture inside the company.
By managing all the brand’s visual aspects, she helped create consistency through all customer’s touchpoints.
With prior 3-year experience in the Decathlon Group as Branding & Packaging Manager, She had the opportunity to create and develop some of the group’s own brands and to collaborate with its 160 members design team.
Rich from this experience, Tatiana shares a 360° design approach and a passion for building authentic brands that talk, share and understand its audience.
Ramses Dingenouts is the Senior Packaging & Identity Design Manager at Heineken, the global beer brand with its roots and headquarters in Amsterdam, Holland. Prior to joining Heineken International in early 2014, he worked for various Brand-design agencies as a creative director. Ramses was responsible for the creative design of (award-winning, including some Penta Awards) innovative packaging concepts for premium FMCG brands, including Heineken.
He worked on the premium packaging for Heineken but also on the premium sponsor platforms like UCL, RWC, James Bond and Formula 1. These sponsor platforms have proven to be a great brand fit. A success story of a world-class brand that manages to continuously re-invent itself using innovative packaging and label design for the sponsors which excite the Heineken consumers.
Arron is a multi-disciplinary Creative Director, whose nineteen-year career has seen him work on a diverse range of design disciplines; from luxury packaging and branding to creative brand communication, point of sale, print, product innovation.
At the heart of everything Arron does is his love of a tight brief, a blank page and the belief that whether you’re working for a global giant or an independent start-up, all great design starts from a single, instantly understandable big idea, rooted in engaging and authentic brand storytelling.
This approach has stood him in good stead working on a wide range of global brands and brought numerous start-up brands to life; such as the premium dairy brand, Tom Parker Creamery and the award-winning pregnancy skincare range, Unity Beauty Essentials.
Steve works as Design visual identity within Diageo Europe & Africa and led the creation of new brands, brand identities and packaging of some of the biggest global spirit and beer brands that exist today, such as Guinness, Hop House 13, Smirnoff, Captain Morgan, Roe & Co, Haig Club and many more.
Living in a world of great choice means that consumers are more brand and design-conscious than ever. To this end, Steve believes design is in such a pivotal and exciting time right now and going forward. Consumers fully grasp the power of great design and expect it. Great design will have to deliver more than ever before to be valued and trusted, and brands will win or lose on their ability to connect with consumers through design.
"Creativity & design, at its core, can lead to positive changes within culture and behaviours and should be further embraced, encouraged, expressed and taught, by both brands and cultures alike"
Ryuta Ishikawa is an esteemed Japanese packaging design expert with a wealth of experience, working on projects across multiple disciplines in both domestic and international markets. In total, his Tokyo based design agency has been given recognition from the global design community four times, two of which from Pentawards with consecutive Platinum distinctions in 2017 and 2018.
As a Design & Art Director, Ryuta is always thinking about new mechanisms to create communication that creates new values. Specialising in product and brand development, advertisement production, and visual identity development. He also works with many world-renown beverage brands such as Kirin Beer and Lotte Sawa.
As Microsoft’s Creative Director of Global Packaging and Content, Kevin leads a world-class team of designers and is responsible for the vision and creative strategy of Microsoft’s packaging for its worldwide line of products including Surface, XBOX, Hololens, PC Hardware and others.
He believes that today’s consumers expect intuitive, connected product journeys and well-crafted packaging is one of a brand’s most vital assets in creating meaningful and lasting consumer relationships.
Prior to joining Microsoft, he was Creative Director of Marc Rosen Associates, a New York-based, award-winning design firm specializing in luxury, beauty and consumer packaged goods. Prior to that, he was Global Packaging Design Director for Avon Products, Inc. responsible for packaging across global brands.
With over 25 years of packaging design experience, his passion is for leading talented teams that leverage the power of inspired design while launching memorable experiences that delight consumers and build brand equity.
Founder, creative director and partner of Bendito Design.
Prior to starting Bendito, Titha was the creative director of important agencies in Brazil, such as MA FrankMeyer, Trio, Competence and Norton/Publicis Groupe. Titha developed a particularly colorful, bright and bold style that ends to be a reference for Bendito’s current clients.
Elected Designer of the Year, Promotional Marketing Businesswoman of the Year and Design Businesswoman of the Year by the Rio Grande do Sul Columnists Award, Titha has been spreading her creative and strategy knowledge to several events and universities as a speaker, a teacher or a juror: Congreso Diseño Industrial Company in Toluca City – Mexico; Brand Lov Day - Maceió Brazil, Industrial Design College – Brazil Lutheran University; Polytechnic School of Unisinos, ABRE Award, Bornancini Award, ABEDESIGN Award.
Born and raised in Florence, Italy, Daniele moved to the United States nearly 25 years ago. A brand-builder since young age, his career splits almost evenly between the agencies and the corporate world. Daniele has a passion for understanding the customer mindset, online and in traditional retail, anticipating needs and inventing new experiences. His design work transformed and brought to new levels brands like Starbucks, Tazo, and more recently a portfolio of more than a dozen private brands, owned by Amazon.
Since 2016 Davide Mosconi has been a Partner and Creative Director of Auge Design, a creative studio with a focus on branding and packaging design, based in Florence, Italy.
Davide has more than 15 years experience in the world of communication and design, working with global clients such as Vodafone, Disney, Diesel, Nescafé, Wall’s, Martini as well as curating projects for various exhibitions within international museums.
He has received national and international awards such as Cannes Lions, ADCI, The Dieline and Clio. His special edition project of Mutti won the Best of Show - Diamond Award in the 2018 Pentawards.
As one of the creative/ art directors for Shiseido, Ippei experienced in many different types of beauty product designing that include product, space, and communication designs. He likes to place a greater emphasis on the relationship between the designing product and its surrounding which in turn helps foster affinity through good design.
Ippei received a Master of Design degree from Chiba University, and he joined Shiseido, a global beauty company in Japan, in 2001. In 2009, he became the creative director for Shiseido Europe, Paris. During his tenure in Paris, Ippei helped to localize Shiseido’s advertisement and communication plans for the European market. In 2015, Ippei joined Shiseido China in Shanghai and created a package design team for the Chinese market. Currently, Ippei is still working at Shiseido China.
Ippei has received many awards for his designs. His work was selected as one of the best 10 designs for the decade in the cosmetic field at the Pentawards. Ippei has also won Gold, Silver, and Bronze Pentawards, Gold DSA Design Award, Cosmetic & Perfume Award of Japan Package Design Awards, Good Design Award, and Tokyo ADC pre-nominated.
Sam O'Donahue specializes in packaging, identity design and art direction for premium brands in beauty and fashion.
He gained his degree in Industrial Design from Central Saint Martins and has spent the last 20 years in the world of luxury design with a client list that includes Marc Jacobs, Rihanna, Calvin Klein, H&M, DKNY, LVMH, Svedka, Evian, Estee Lauder, Black Fleece, Sephora, and MCM.
The winner of 30 international design awards including Gold Clio, Graphite D&AD and the prestigious 2015 Diamond Pentaward.
He lectures regularly at Columbia Business school and has been on the jury of the Dieline Awards and the D&AD awards.
Sam runs his studio with a policy of creating great design, whilst having a lot of fun. He lives in New York City with his wife and three boys.
Jane Struk is the Art Director for Multinational clients in the Depot Branding Agency, located in Moscow. Jane specializes in branding and packaging design and has been working successfully with a number of major international and Russian brands, NESTLÉ, Unilever, Pepsico, Bayer, Danone, Heineken to name but a few.
After five years of working in Depot Jane became a board member of the agency.
Depot is officially the most award-winning branding agency in Russia. As a part of the Depot Branding Agency team, Jane contributed to the winning of prestigious awards at international design and advertising festivals. Among them are Pentawards, Red Dot Communication Design, The Dieline, European Design Awards, Eurobest, RED APPLE and many others.
In 2019, Jane became a jury member of the international Red Dot Communication Design festival, among professionals from other countries. She also lectures and speaks on several national and international forums about branding and packaging design.
In 2018, Jane became a board member of EPDA (European Packaging Design Association). The area of her responsibility includes all external communications of the organization.
Jane finds inspiration in minimalist art, Scandinavian aesthetics and functionalism, managing to interpret them her own way via the medium of graphic design. She puts her love and passion into every single project to ensure that it is a breakthrough.
Bruno is a Brazilian designer and currently the creative leader for all Global Food Brands at Nestlé. Having graduated as a product designer, his professional and academic paths have eventually converged into roles with a strong focus on branding and strategic design management.
Working with major brands that range from Beautycare to Food & Beverages, Bruno believes in the essential value of anthropology and human-centric innovation to develop stronger design cultures and build long-lasting brands. During the 4 years, he has been at Nestlé, he has challenged iconic global brands to reinvent themselves, while also pushing Nestlé to empower and enable start-up-like initiatives, achieving positive business results through design-led innovations.
Richard has been at Mars Wrigley for five years, where he is Head of Design, EMEA. Prior to joining Mars, Richard worked for various design agencies building design strategies and unlocking the innovation potential for multiple clients spanning various sectors to include Dell, Diageo, GSK, Nestle Purina, P&G and Vodafone.
Richard now has the joy of being a design leader in Mars whose job it is to design and innovate on some of the world’s most loved treats and snacks to include M&M’s, Snickers, Galaxy, Skittles and Orbit Extra. The design team in Mars strive to unlock growth by building meaningful and coherent brand experiences, from establishing opportunities through to delivering design solutions to-shelf.
Uwe Melichar, born in 1968, studied communication design at the Muthesius University in Kiel and worked at the brand agency FACTOR for 25 years. He was managing partner and built up the packaging division.
In 2020, he left the FACTOR and started his new business, MELICHAR Bros. Under the slogan »Increase Value, Decrease Waste« the company focuses on sustainable packaging solutions. In his work-life, Uwe Melichar has implemented projects for Adidas, Bosch, C&A, Gardena, Omron and Miele. Together with his team, he develops packaging and communication design for clients in Japan, Russia, China, the USA and various European countries.
He is also a lecturer at several universities, such as the University of Augsburg and the Chaoyang University of Technology, Taiwan, is a member of the Type Directors Club New York and president of the European Brand & Packaging Design Association (epda).
With over ten year's experience in the design industry Jenny has used her designthinking combined with her love of creative problem solving to provide innovative solutions for a wide range of clients across FMCG and Luxury sectors.
Focusing on production, R&D, innovation and sustainability she has worked with a variety of household-name brands including the likes of Burberry, Jo Loves, Pernod Ricard, Wagamama, Imperial Leather, NERD beauty and Bang & Olufsen. In her role at Butterfly Cannon Jenny helps to bring ideas to life, pioneering new ideas with asustainable first approach essential for the agency’s craft and prestige client list.
Jenny has a passion for innovation and materials and her expertise focuses onproviding detailed knowledge about suppliers, costings, research data, trend insights, timings and sustainability. She keeps an on-going dialogue with materials producers and convertors and keeps the Butterfly Cannon samples library up-todate and well informed. Her background includes working in-house at Burberry and with Pearlfisher Design Agency. She is well known within the technical and production design field, havin g written multiple articles, sat on industry panels, given lectures and been interviewed on the subject of sustainability for broad/podcasts.
Jenny has a fantastically wide understanding of packaging design and production. She supports this with a healthy attitude of “if I don’t know something I will definitely be able to find the person who does - very quickly!”
Bored to tears after working on tech advertising in the 1990’s Kevin founded Stranger & Stranger in order to design wine labels as a bit of a hobby.
Stranger is now one of the leading firms in the field of alcoholic beverage packaging with studios in London, New York and San Francisco and advises everyone from global players like Bacardi and Beam Suntory on international brands like Jack Daniels and Martini, all the way down to one man startups.
Stranger labels up over a billion bottles and cans every year winning hundreds of awards along the way and has created brands worth hundreds of millions of dollars.
Robert Taylor is a a UK Chartered Forester who graduated from Scottish School of Forestry in 1994. Robert has worked 25 years for UPM, 17 of which have been based in Finland in various senior global positions in the global sustainability team.
In recent years his task has been to lead a team of experts in developing strategy and supporting the UPM Raflatac business in sustainability issues related to responsible sourcing, product ecodesign, factory performance, the recycling and reuse of waste and developing partnerships with a range of stakeholders including customers, suppliers, authorities, associations and NGO’s.
Silke Bochat is a Design Executive with +15yrs of international experience in complex, large FMCG and non-FMCG corporations such as Colgate, PepsiCo, Vodafone, Mars and Beiersdorf and an outstanding track record of award-winning, highly performing design leadership approaches and brand designs, brand experiences and innovations.
For more than 10yrs, Silke is focusing on transforming organizations through design (at scale): implementing, integrating, leading and scaling design and design teams and weaving in new capabilities, technologies and work(force) models vertically & horizontally into business (e.g as part of Marcom, Marketing Excellence Programs). As a strategist and system thinker at heart, she envisions the future of design (value) for ambiguous organizations, scales teams up from task, to project, to x-functional, system-thinking programs and platforms of tomorrow, up to the level of rethinking organizational architectures and flows e2e and CX-led based on a design vision, framework & roadmap (incl DesignOps) delivering towards an overarching 5yr business strat plan.
Silke builds on a highly diversified experience having worked at both, corporate and agency side, in headquarters and regions, reporting to functions from R&D, Marketing, Marcom to Supply Chain, working on global multi-billion icons as well as small local brands, on mono product and multi-layered complex portfolios, leading design throughout the entire process from FEI to production.
She has studied at the KISD Koeln International School of Design Germany and the Instituto Superior de Diseño Industrial, Havana Cuba. At Colgate, she currently elevates the EU AED team and sparks and drives the Global Design strategic transformation framework to integrate and elevate the company’s Design IQ. Prior, she was transforming and leading PepsiCo’s Eastern Europe Design Team and won the Design Management Europe Award for implementing design at the organization Beiersdorf whilst being one of two women behind NIVEA’s iconic Rebranding.