I usually say I entered this industry through the back door.

As a student, I met my now business partner, and we became hyper-local street artists, scaling buildings and turning disused London spaces into something louder, brighter, and impossible to ignore.

One of those walls happened to belong to Dazed & Confused, the leading voice in style, fashion, and youth culture. They loved the audacity, featured us in the magazine, and gave us exhibition space in their studio.

That was the beginning of Vault49.

I had a very wobbly route into the industry after failing to get into art college twice! But it was third time lucky after I found and specialised in Graphic Design which quickly became my passion. While at university, I won a placement at a top London agency through a bursary scheme set up to diversify the creative industry & open some doors for people who would never be exposed to certain opportunities. During that placement, they ran a competition. I won it! and about three months before graduating, a job offer landed in the post. That was it. I moved to London to start life as a junior designer and never looked back.