Through collaboration with Nimble Creative, Kati Forner delivers a complete packaging and branding system for Troop pre-mixed cocktails.

Troop is a new drinks brand founded by a young married couple with a love of cocktails and fresh ingredients setting out to define a new drinking culture for a new class of drinkers. The Troop range offers assorted pre-mixed craft cocktails consisting of Rum Mojito, Bourbon Smash, Gin Spritz.

Keeping in mind the three different flavours, Kati Forner, together with Nimble Creative, came up with a branding that could differentiate between the range as well as transmit the freshness of the beverage line.

A large retro font adorns the can’s raw base metal shaded with a vibrant colour scheme and each flavour is given their own corresponding colours.

A sterile and minimalist approach to layout reflects the no-nonsense ethos and natural ingredients that make up the cocktails, as well as delivering a universally appealing aesthetic for a broad audience and makes the brand unique.

For more information about the design visit Kati Forner website or Instagram account and Nimble Creative website or Instagram account.

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