Johnny Pep's bold and playful packaging design for spicy culinary adventures
Kleanthis Loizou delivers a design that captures the essence of joyous gatherings and the brand's Cypriot heritage, making every hot sauce bottle a memorable part of the culinary experience
Kleanthis Loizou delivers a design that captures the essence of joyous gatherings and the brand's Cypriot heritage, making every hot sauce bottle a memorable part of the culinary experience
Since the beginning, gatherings of loved ones have sparked excitement and unforgettable moments, Johnny Pep captures that fiery joy by bringing family and friends together around the table for fun, laughter, and a shared love of bold spicy flavours.
Johnny Pep Microfarm began as an everyday family’s adventure through Southeast Asia, where they discovered the vibrant flavours of chili peppers and the joy they bring to every meal. Inspired by this experience, the family returned to their home in Cyprus and began cultivating their own peppers. Immersing themselves in the art of crafting hot sauces, they set out to share their newfound passion with friends and loved ones.
Then Johnny Pep was born, a micro pepper farm nestled in Sia, Cyprus. With a deep love for spicy foods, Johnny Pep now offers a variety of homemade hot sauces and flavorful creations, all made with care and dedication. The brand embodies the spirit of joyful gatherings, bringing family and friends together around the table for fun, laughter, and a shared love of bold spicy flavours.
Rooted in the timeless Cypriot tradition of hospitality, Johnny Pep transforms warmth and generosity into a playful culinary experience. It celebrates the excitement of experimenting with spicy creations, turning every meal into a memorable moment.
Featuring quirky, vintage-inspired elements, a bold and playfully mischievous mascot, and custom hand-drawn illustrations that capture the unique personality of each hot sauce, the design stands out with its vibrant, dynamic color clash system. It breaks the mold of traditional packaging while embracing heritage-inspired style, making it truly eye-catching!
It’s more than just hot sauces—it’s about capturing the essence of good times, making every gathering a spicy adventure to remember.
For more information on the design, follow Kleanthis Loizou on Instagram .