Rucan
Synthesize three happy dogs of different sizes and of indeterminate breed. Each dog and color is linked to a different hardness of the product that also coincides with the size of the dog, smaller size = lower hardness, larger size = higher hardness. The product itself appears in the dog's mouth, giving the impression that it is he who is holding the ball with his mouth, thus creating a very visual, fun packaging with a strong emotional component and great impact on the shelf, standing out from the competition. The pack is made of 100% recycled and recyclable material, and has a fastening system that does not require any other external element.