Welcome to the world's leading and most prestigious competition for packaging design.

Founded in 2007, Pentawards is committed to recognising excellence in design, providing a source of inspiration and connecting the global packaging community through our annual competition, international conferences and events.

Last year's competition received more than 2,000 entries from across 60 countries across the globe, with the winners showcasing some of the world's most innovative, inspiring and powerful packaging designs of 2020.

The call for entries will open on 1st February.

BEST OF 2020

Best of Show
Air Co.

Best of Beverage
Pridem’s Gin

Best of Professional Concept
Happy Ghost

Best of Food
NongFu Wangtian

Best of Body

Best of Other Markets

Best of Luxury


Latest news

Time to meet the 2021 Pentawards Jury

We're excited to reveal the line-up for this year's Pentawards jury, which has grown from 30 to 40 members, making it our strongest ever.

Trends and forecast for 2021

Take a look at our latest piece published in Creative Review looking at the trends seen in entries over the last few years, and a forecast for what’s to come in packaging design in 2021 and beyond.

Interview with Alex Center, designer and founder of branding studio CENTER

We speak to Alex Center, designer and founder of branding studio CENTER to find out more about the team's latest designs for United Sodas of America and Kin Spritz, and his love of packaging design