Olive Oil: "Olivas da Lua"

The brand Olivas da Lua ("Moon's Olives") would officially present its olive oil to the market and, for that, it felt the need for an impactful packaging that would give the consumer the feeling of having a rare product in their hands. Therefore, the work should bring in small details the strength of a high quality oil. The brand name was the inspiration for the construction of the project, where the Moon expanded to a large, bright starry sky, which came to life through the holographic paper in contrast to the dark tone of the label. This artifice provided a new dynamic to the label experience, as the iridescent effect of the material pops out in different ways depending on how the bottle is handled. With this, the packaging project provides the consumer an experience with the product that goes far beyond the taste.

Olive Oil: