Hojiblanca (DEOLEO) wishes to develop its product portfolio, incorporating a superior segment to the mainstream, in which the selection and mixture of oils represents a more Premium approach. The result is the Blends range, with a tool (Taste Code) to help the customer to identify and select flavours. There is almost an oil for each person and for each occasion. The Hojiblanca Masters offer the best Blends. Oils with a personality and a name of their own, fruit of the nuances which emphasize the oil’s attributes, the fruity flavour, the spicy taste, the aroma: Alegre, Pícaro, Bravío.