Holy Foods’ noodles follow the same principles as other Holy Foods products: gluten-free, salt-free, with very low sodium levels, yet still a comfort food that is practical and delicious. For the packaging design, designed for a younger audience, we incorporated the vibrant colors already known by the customers, along with other elements that bring a touch of boldness and fun: charismatic typography that highlights each flavor name, and 3D effects that emphasize the creamy and delicious texture of the different pastas. Unique product features are communicated through a clear iconographic system on the packaging, making it easy for consumers to understand the benefits at a glance.