Maria Antonieta's Brand Identity

Maria Antonieta, a charming blend of bistro, boulangerie, pâtisserie, and chocolaterie with French roots and a Brazilian soul, has been delighting customers with excellence for over a decade. We developed a concept for a new chapter of the brand, imagining what it would be like if the French court had settled in Brazil: “as French as ever, but Brazilian like never before.” The outcome is a refined mixture of ingredients, flavors, traditions, and cultures, seamlessly blending the best of both worlds for their sophisticated consumers, those who appreciate heritage and the prestige the brand embodies. Each piece created is unique, yet all seamlessly connected. Whether launching a new product or creating a branded experience, we continue to craft a visual universe worthy of a luxurious and contemporary Franco-Brazilian banquet.

Maria Antonieta's Brand Identity