CSD is an all-encompassing brand strategy service provider, specializing in brand innovation. As one of the most professional agencies in China, it leverages "growth services" as its core strength, employing Stanford University's Design Thinking methodology to assist businesses in achieving growth in both brand and product capabilities. The main services include directional insights, user empathy research, product/brand design definition, crowd-sourced creativity, and end-to-end product development. The company's prominent clients include the Palace Museum, Guangzhou Restaurant, Li Ziqi, Pechoin, Wuliangye, Wanglaoji, Wanda, and Jinlongyu, among others. CSD helps businesses and brands enhance both their presence and impact in the market.