Monthly Discoveries, May 2021
Need a bit of inspiration? Look no further. We're always looking to recognise the best packaging design from agencies around the world, so have pulled together this month's most liked from our social channels to keep you inspired.
As the most prestigious packaging design award in the world, Pentawards not only recognise the best packaging design via the competition but also promote the importance of packaging design through live events and social media. We are committed to being the bridge between excellent design organisation and brands that are always looking for the best packaging design solutions.
Take a look at the below for some of the most popular designs we shared this month across our social media channels.
Yaka by Quatre Mains
A food brand authentically rooted in its African culture, Yaka' range of locally produced spicy pastes and spreads was in need of a new brand and packaging identity. Quatre Mains created the Yaka mother figure, whose expertise sources the recipes and whose beauty personifies the rich tastes of Africa. Dressed in traditional fashion she brings the colour and diversity across the range and puts a wink and an infectious smile on everything she touches. A true feast for the taste buds and a true translation of African flavours.
Find out more about Quatre Mains .
Mezcal Eterno by The Branding People
Developed by Mexican design studio The Branding People, Mezcal Eterno is the new mezcal that goes perfectly with lavish, free, and fashion-forward lifestyles. Inspired by celestial and heavenly bodies, a typography expressing a sense of luxury was selected along with a dark and sharp colour palette that sets the brand apart from traditional mezcal brands. This is topped with metallic details that enforce the celestial concept and refer to the galactic sense behind the brand while supporting the luxury aesthetic.
Find out more about The Branding People .
Yula by rolling.studio
Premium tights brand Yula has released a new limited edition ladies collection, based on black, gray, burgundy, green, nude and light tan tights of the highest quality.
rolling.design has developed a universal packaging, but at the same time it is individual for each model. The color of the package, as an indicator, helps to select only the necessary tights from the collection. Smooth pure cellulose paper and muted colors convey a sense of naturalness of the raw materials used in the production of tights, and gold foil stamping emphasizes the premium quality of the product.
Find out more about rolling.design .
Three Chain Road by Design Energy
Design Energy set out to deliver a stand out labelling system for Rutherglen Distillery Premium Gin Range Three Chain Road. Throughout the label design, a chain link shape is used as the dominant graphic icon, creating a connection to the logo and reinforcing the brand messaging. Soft, modern colour combinations and silver foil layering create a metallic surface that evokes the image of a metal chain, reinforcing the range name. A decorative chain pattern that wraps around the neck serves as a final touch.
Find out more about Design Energy .
Huggy by B&W Graphic Lab
Huggy custom perfume by B&W Graphic Lab sets out to enlighten people about their own senses through a unique olfactory experience. Connecting smells with sight, the packaging of the perfume utilizes shapes that reflects unpredictable chemical interactions but also suggests the silhouette of blooming flowers.
Find out more about B&W Graphic Lab .
Cielo Sommerso by Superunion
Cielo Sommerso is a unique bio-dynamic white wine from Tenuta San Marcello in Italy. The makers have faithfully followed an ancient technique of ageing the wine in clay pots, buried underground for a period of eight months.
Taking inspiration from this ancient method, Superunion developed a unique mixture of Marche soil, taken directly from the vineyard, and glue to create a golden clay seal which enfolds the bottle, bringing a unique ageing method to life in a tactile and visual way to intrigue and delight the senses. Celebrating the deeper bond that Cielo Sommerso has with its land, by carrying a piece of it with every bottle.
Find out more about Superunion .
Have some new packaging you’d like to share? Submit your project here for a chance to be featured!