rattlesnake’s modern and bright packaging for Reja Coffee Roasters
The London-based design agency creates a complete visual identity that embodies the brand's unusual approach to coffee blends.
The London-based design agency creates a complete visual identity that embodies the brand's unusual approach to coffee blends.
Reja coffee roasters, based in Edinburgh, is a brand made for coffee enthusiasts who take an unusual and experimental approach to traditional coffee aromas, adding pistachios, lavender, chocolate and even rose leaves to coffee.
To support the brand’s philosophy, rattlesnake developed a bright, contemporary design that reflects their unusual approach to coffee.
The soft mixture of light blues, pinks and greens represents the unique ingredients Reja uses in their signature recipes. To reflect the merging of these aroma combinations, rattlesnake employs a soft gradient, allowing the colours to wash into one another.
This minimal and sophisticated design veers away from more traditional category layouts and colour combinations, embodying a modern, chic style that can easily be transferred to wearable merchandise that helps to increase brand awareness.
For more information about the rattlesnake design visit their website or follow them on Instagram .
Have some new packaging you’d like to share? Submit your project here for a chance to be featured!