Still, sparkling and flavoured.

Fizzy drinks, diluted juices, squashes and syrups, fruit juices. 

Milk, yoghurt drinks, soya milk, etc.

Tea and coffee based drinks sold in a prepared form ready for consumption.

Tea and coffee that needs to be brewed before consumption.

Drinks with a health benefit that could include herbs, vitamins, minerals, nootropics, amino acids, raw fruit or vegetables.

Alcoholic beers and ciders including ales, bitters, lagers, stouts, porters, malts and IPAs, scrumpy, etc.

Low and non-alcoholic drinks, alcopops, 0% beers. Up to and under 20% ABV.

Aperitifs, pre-mixed cocktails and digestifs.

Light coloured wines including white wine, rosé wine, sparkling wine, dessert wine and rice wine.

Dark coloured wines including red wine, port, sherry, dark dessert wine.

Premium and luxury fine wines and champagnes.

Clear spirits and liquors including gin, rum, sake, tequila and vodka etc. Over 20% ABV.

Dark spirits including brandy, cognac, whiskey and rum. Over 20% ABV.

Clear and dark luxury spirits including aged whiskeys, rums, cognacs, vodkas, etc.

High-end beverage gift boxes, ice buckets, pedestals, glorifiers, etc.

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

Beverages which have been manufactured for a retailer's private label or on the behalf of an organisation, buying group, or wholesaler.

Cereal, wheat and barley based products including bread, pasta, rice, noodles.

Dairy and soya based products such as cheese, yoghurt, eggs, butter, margarine, etc.

Olive oil, vinegar, mayonnaise, mustard, spices, stock cubes, honey, sugar, jam, etc.

Fish, meat or poultry that is sold fresh, deep-frozen, dried or canned.

Fruit and vegetables that are sold fresh, deep-frozen, dried or canned.

Soups, sandwiches, ready-made meals, etc.

Chocolates, sweets, lollipops, etc.

Crisps, pretzels, crackers, savoury biscuits, nuts, etc.

Cakes, pastries, biscuits, ice-cream, etc.

Food which is meat-less, or made purely from plants.

Includes gluten-free products, weight control and diet food, organic food.

Luxury and gourmet food including caviar, escargots, foie gras, pâté, truffles, meats and cheeses.

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

Food products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

Includes clothing, shoes, underwear, hosiery, bags, hats, etc.

Luxury and high-end garments and accessories including clothing, watches, jewellery, shoes.

Includes over the counter pharmaceuticals, vitamins, optical products, feminine hygiene, sanitary products, toilet tissue, etc.

Perfumes and fragrances including eau de parfum, eau de toilette, cologne, eau fraiche, etc.

Body and bathing products, hair care products, intimate wellbeing, body moisturisers and tanners, dental products, etc.

Facial cleansing products, creams, serums, etc.

Make-up, make up tools, nail varnish, lashes, etc.

Luxury and high-end make-up, perfumes and fragrances, body and skin care products.

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

Body, health and beauty products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

Products intended to maintain the home’s cleanliness and functions and appliances such as cleaning products, batteries, light bulbs, painting, DIY and gardening tools.

Essential products for around the home including toilet paper, tissue, kitchen rolls, cooking utensils, cutlery, foil, tuppaware, pots and pans, linen, kitchen cloths, etc.

Accessories and decorations for the house, including paintings, plants, scented candles, diffusers, furniture, etc.

Premium homeware and décor such as fragrance diffusers, candles, textiles, tea sets, etc.

Including phones, tablets, computers, printers, electronic gadgets, speakers, software etc.

Includes paper, notebooks, pens and pencils, art supplies and tools, etc.

Food, treats, toys, garments and accessories for pets.

Products related to entertainment and leisure, including sports gear, music, DVDs, photography, board games etc.

Including cigarette variations, cigars, e-cigarettes, lighters, papers and filters.

Entertainment and care for children and babies such as toys, wipes, food, bottles, clothing, wipes, creams, etc.

Products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

Packaging projects created in-house for the public or clients to boost exposure. For example seasonal gifts, business cards, etc.

Designs that have been refreshed for either a particular product, or as part of a wider re-branding project.

All e-commerce packaging including outer shippers, mailers, envelopes, shipper materials, etc.

Designs which are optimized to be accessible to individuals with specific needs or disabilities, such as packaging which is easier to read, see or open.

Packaging with enhanced functionality through technology and /or which allows consumers to interact with a via their mobile device.

Designs strategically developed to increase sales value and support in hitting retail sales targets. Includes counter-top displays, floor standing units, charity box displays, etc.

Packaging designs that reflect a brand’s visual identity across a wide collection of products. This might include designs on gift boxes, paper bags, or beverages which are in line with promotional videos, pop-up shops, etc.

Packaging for beverages which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Packaging for food which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Packaging for Body, health and beauty products which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Packaging for home and leisure products which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Packaging for luxury goods which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Packaging for self-promotion, e-commerce, smart and inclusive projects, which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.