BEVERAGES

A.01 Water

Still, sparkling and flavoured.

A.02 Soft drinks and juices

Fizzy drinks, diluted juices, squashes and syrups, fruit juices. 

A.03 Dairy and dairy alternative drinks

Milk, yoghurt drinks, soya milk, etc.

A.04 Tea and coffee (ready to drink)

Tea and coffee based drinks sold in a prepared form ready for consumption.

A.05 Tea and coffee (dry and capsules)

Tea and coffee that needs to be brewed before consumption.

A.06 Health beverages

Drinks with a health benefit that could include herbs, vitamins, minerals, nootropics, amino acids, raw fruit or vegetables.

A.07 Beer and cider

Alcoholic beers and ciders including ales, bitters, lagers, stouts, porters, malts and IPAs, scrumpy, etc.

A.08 Low and non-alcoholic drinks

Low and non-alcoholic drinks, alcopops, 0% beers. Up to and under 20% ABV.

A.09 Cocktails

Aperitifs, pre-mixed cocktails and digestifs.

A.10 Wine (light)

Light coloured wines including white wine, rosé wine, sparkling wine, dessert wine and rice wine.

A.11 Wine (dark)

Dark coloured wines including red wine, port, sherry, dark dessert wine.

A.12 Fine wines and champagne

Premium and luxury fine wines and champagnes.

A.13 Spirits (clear)

Clear spirits and liquors including gin, rum, sake, tequila and vodka etc. Over 20% ABV.

A.14 Spirits (dark)

Dark spirits including brandy, cognac, whiskey and rum. Over 20% ABV.

A.15 Luxury spirits

Clear and dark luxury spirits including aged whiskeys, rums, cognacs, vodkas, etc.

A.16 Casks, cases, and glorifiers

High-end beverage gift boxes, ice buckets, pedestals, glorifiers, etc.

A.17 Limited editions

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

A.18 Private Label – Beverages

Beverages which have been manufactured for a retailer's private label or on the behalf of an organisation, buying group, or wholesaler.

FOOD

B.01 Breads, grains and pasta

Cereal, wheat and barley based products including bread, pasta, rice, noodles.

B.02 Dairy and soya based products

Dairy and soya based products such as cheese, yoghurt, eggs, butter, margarine, etc.

B.03 Spices, oils, sauces and spreads

Olive oil, vinegar, mayonnaise, mustard, spices, stock cubes, honey, sugar, jam, etc.

B.04 Fish, meat and poultry

Fish, meat or poultry that is sold fresh, deep-frozen, dried or canned.

B.05 Fruit and vegetables

Fruit and vegetables that are sold fresh, deep-frozen, dried or canned.

B.06 Ready-to-eat dishes and fast food

Soups, sandwiches, ready-made meals, etc.

B.07 Confectionery

Chocolates, sweets, lollipops, etc.

B.08 Savoury snacks

Crisps, pretzels, crackers, savoury biscuits, nuts, etc.

B.09 Desserts and sweet foods

Cakes, pastries, biscuits, ice-cream, etc.

B.10 Plant-based, vegan and alternative foods

Food which is meat-less, or made purely from plants.

B.11 Health and diet foods

Includes gluten-free products, weight control and diet food, organic food.

B.12 Gourmet foods

Luxury and gourmet food including caviar, escargots, foie gras, pâté, truffles, meats and cheeses.

B.13 Limited editions

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

B.14 Private Label – Food

Food products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

BODY, HEALTH & BEAUTY


C.01 Garments and accessories

Includes clothing, shoes, underwear, hosiery, bags, hats, etc.

C.02 Luxury garments and accessories

Luxury and high-end garments and accessories including clothing, watches, jewellery, shoes.

C.03 Health care

Includes over the counter pharmaceuticals, vitamins, optical products, feminine hygiene, sanitary products, toilet tissue, etc.

C.04 Perfumes and fragrances

Perfumes and fragrances including eau de parfum, eau de toilette, cologne, eau fraiche, etc.

C.05 Body care

Body and bathing products, hair care products, intimate wellbeing, body moisturisers and tanners, dental products, etc.

C.06 Skin care

Facial cleansing products, creams, serums, etc.

C.07 Beauty

Make-up, make up tools, nail varnish, lashes, etc.

C.08 Luxury body and skin care

Luxury and high-end make-up, perfumes and fragrances, body and skin care products.

C.09 Limited editions or series

Unique branded items that are created and sold for a set time period in a specific market. Includes seasonal and event creations.

C.10 Private Label – Body, health and beauty

Body, health and beauty products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

HOME, LEISURE & OTHER MARKETS

D.01 Household maintenance

Products intended to maintain the home’s cleanliness and functions and appliances such as cleaning products, batteries, light bulbs, painting, DIY and gardening tools.

D.02 Household goods

Essential products for around the home including toilet paper, tissue, kitchen rolls, cooking utensils, cutlery, foil, tuppaware, pots and pans, linen, kitchen cloths, etc.

D.03 Home improvement and decor

Accessories and decorations for the house, including paintings, plants, scented candles, diffusers, furniture, etc.

D.04 Luxury homeware and decor

Premium homeware and décor such as fragrance diffusers, candles, textiles, tea sets, etc.

D.05 Electronic goods

Including phones, tablets, computers, printers, electronic gadgets, speakers, software etc.

D.06 Stationary

Includes paper, notebooks, pens and pencils, art supplies and tools, etc.

D.07 Pet products

Food, treats, toys, garments and accessories for pets.

D.08 Entertainment and leisure

Products related to entertainment and leisure, including sports gear, music, DVDs, photography, board games etc.

D.09 Products for smokers

Including cigarette variations, cigars, e-cigarettes, lighters, papers and filters.

D.10 Child and baby products

Entertainment and care for children and babies such as toys, wipes, food, bottles, clothing, wipes, creams, etc.

D.11 Private Label – Home, leisure & other markets

Products which have been manufactured for a retailer’s private label or on the behalf of an organisation, buying group, or wholesaler.

SUSTAINABLE DESIGN

Sponsored by 


F.01 Sustainable design - Beverages

Packaging for beverages which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

F.02 Sustainable design - Food

Packaging for food which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

F.03 Sustainable design - Body, health & beauty

Packaging for Body, health and beauty products which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

F.04 Sustainable design - Home and leisure & other markets

Packaging for home and leisure products which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

F.05 Sustainable design - Luxury goods

Packaging for luxury goods which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

F.06 Sustainable design – Branding & consumer

Packaging for self-promotion, e-commerce, smart and inclusive projects, which seeks to reduce its environmental impact and that considers elements such as pack structure, materials used and production methods.

PROFESSIONAL CONCEPTS

G.01 Professional conceptual work - Beverages

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

G.02 Professional conceptual work - Food

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

G.03 Professional conceptual work – Body, health & beauty

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

G.04 Professional conceptual work – Home, leisure & other markets

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

G.05 Professional conceptual work – Luxury goods

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

G.06 Professional conceptual work – Sustainable design

Designs created by professionals that are purely conceptual or that have not yet been produced for the market.

STUDENT CONCEPTS

H.01 Student conceptual work - Beverages

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

H.02 Student conceptual work - Food

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

H.03 Student conceptual work – Body, health & beauty

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

H.04 Student conceptual work – Home, leisure & other markets

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

H.05 Student conceptual work – Luxury goods

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

H.06 Student conceptual work – Sustainable design

Designs created by students currently in education that are purely conceptual or that have not yet been produced for the market.

Any questions?

Take a look through our FAQs or get in touch with the Pentawards Team either via info@pentawards.org, WhatsApp on +44 (0)7508 632 630, or by leaving us a message via the gold icon at the bottom right of your screen.