Michelle Yu 于雪
Michelle Yu 于雪
Sustainability Manager, APAC 亚太区可持续发展经理
UPM Raflatac (China) Co.,Ltd

Michelle Yu is the Sustainability Manager for UPM Raflatac’s APAC region, leading the sustainability strategy development and implementation in the market for the region. Michelle’s responsibilities include providing expert sustainability support for the business team, stakeholder and partnership development, management of eco-design and life cycle assessment through UPM Raflatac’s Label Life service, the recycling of label waste through the company’s RafCycle® program as well as sustainability marketing and communications.

Michelle has 15 years practical experience in sustainability topics like climate change, water, energy, chemicals, waste and responsible sourcing. That experience is now applied to being a sustainable packaging solution provider with UPM Raflatac in areas like Food, Home and Personal care, Retail, Logistics and Wine and Spirits.