How will packaging design evolve to meet the new normal?
The global pandemic has changed how people interact with their everyday environment, leading to new behaviours emerging in every sphere of life. Brands are scrambling to keep up and reconnect with the consumer. We see packaging design playing a key role here.
Join experts in packaging design and sustainability in our on-demand webinar and decode the different trends that will shape the future of packaging and design in the new normal.
Adam Ryan, Head of Pentawards and Eliisa Laurikainen, Business Development Manager at UPM Raflatac explain how packaging design will evolve to:
- Enhance experiences
- Bridge the physical-digital divide
- Embrace new use cases and,
- Keep sustainability at its core